Thursday 26 November 2015

Reaction To React Videos

Okay so turns out there is no new Flash or Arrow this week so guess i'm going off the books. Nevertheless this is a topic that i've wanted to talk about for some time now, reaction videos. If you don't know what i'm on about, there are entire channels on YouTube dedicated to people watching and reacting to...things, it can be anything from a movie trailer, a youtube video, a music video, etc etc. Now i've questioned a lot of popular things on YouTube, i've questions unboxing channels, i've questioned vlogging channels, i've questions fifa channels, but at the very least even if i don't like them i can understand why others might, but seriously, reaction channels are...nothing. I've watched some videos by react channels and for 80% of the video it's just them sat there looking at a screen and every 20 seconds or so they'll say something like "oh that's cool" "hahahaha" i mean, what is the purpose!? Why watch them if they're not going to give any kind of a unique reaction!? They're just sat there for the majority of the video, you are watching them watch a video with no unique commentary or opinion given.

Now i'm not against the concept of react videos, there are channels out there who only do a react video once every couple of months inbetween all of their regular content and usually when they do it's something special, like the Star Wars trailer, I love watching people watch that and scream with excitement and cry with joy, because that's an actual reaction and even if they barely react, well it was one video out of a dozen, it's not that big a deal. I mean a lot of people complain about the Fine Bros for being the one who started this trend and that their content is pandering, pointless and pathetic. But I actually disagree, not only does their content atleast have production value to it and they just edited out the dead air of them not reaction, but their videos i see as social experiments, seeing people of different ages, subcultures and backgrounds all expressing their opinions on relevant or at the very least entertaining topics. I understand if you don't like their content but atleast there was thought put behind it. The same for the TV show Gogglebox, that's just fun entertainment even if it's mindless chatter.

Even more so is that a lot of these channels feel the need to upload every day, or even several times a day...have these people never heard of over-saturation!? React channels are already too high in quantity, now you want to upload the same mediocre content on a bi-daily basis...guys, uploading daily is always a bad business model it's even worse when you're uploading them same type of content every day.

SIDE NOTE: Why do channels still upload daily? Have they not figured out that it dilutes their content and audience to only a percentage of their subscribers?

That's really all I have to say, stop reacting to things unless you're going to give a constant reaction or interesting thought or at least put some damn production value behind your content.

-Danny

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